[Greenbuilding] Natura Paint - Any thoughts

Mon Jan 31 06:24:24 CST 2011

For tight budgets I always use Olimpic paint.
Zero VOC, amazing price and I can buy it at the local Lowes.
http://www.lowes.com/pl_Yes_4294806282+4294963166+4294868281+4294965596+4294868283__s?Ntt=premium
<http://www.lowes.com/pl_Yes_4294806282+4294963166+4294868281+4294965596+4294868283__s?Ntt=premium>
Gennaro Brooks-Church

Cell: 1 347 244 3016 USA
www.EcoBrooklyn.com
22 2nd St; Brooklyn, NY 11231

2011/1/31 Jason Holstine <jason at amicusgreen.com>

>  David, I don’t know exactly who’s up in NYC with Mythic but they’ve
> expanded the Mythic label all over, including in the NYC area. They’ve set
> up the Mythic label for regular hardware stores and the American Pride label
> is in the older green-only stores like ourselves. Same products on the
> inside.
>
> I would also be amiss if I didn’t mention that we can do 3 oz sample jars
> and we can mix just about ANY color from almost any color line—so mixing Ben
> Moore or other lines’ colors in these paints.
>
> You’re absolutely right about the painters and what’s on the way from the
> 7-11. But, hey, what’s new there.
>
>
> *Jason Holstine
> *
>
> Amicus Green Building Center
> “Sustain Your Space”
> Member - USGBC, GreenAmerica, NARI, NAHB
> e: jason at amicusgreen.com
> w: www.amicusgreen.com
> p: 301-571-8590 <tel:+13015718590>
> tf: 866-587-9140 <tel:+18665879140>
> f:  301-571-8597 <tel:+13015718597>
>
>
>
> On 1/30/11 3:18 PM, "David Bergman" <bergman at cyberg.com> wrote:
>
> At 03:04 PM 1/30/2011, Jason Holstine wrote:
> We sell 4 lines of wall finishes: American Pride (aka Mythic)....
>
>
> I do like Mythic/American Pride, but the problem is local availability. I
> participated in an eco show house a couple of years and Mythic sponsored the
> paint. The problem was that all colors had to selected and ordered ahead so
> they could be mixed and shipped. If we didn't like some of the shades and
> (of course) had no time for shipping, etc., we had to use local stores and
> B-M paints.
>
> Also, many painters don't want to work with material they can't get
> locally, as in on the way to the job. Especially with finicky designers and
> clients (myself included) who want to look at lots of color samples. Maybe
> Mythic's distribution has gotten better??
>
> I also like that some B-M outlets have those baby-food size samplers. They
> have saved us a lot of $ and waste in not buying pints for samples.
>
> David Bergman  RA   LEED AP
> *DAVID BERGMAN* ARCHITECT / *FIRE & WATER* LIGHTING + FURNITURE
> architecture . interiors . ecodesign
> . lighting . furniture
> bergman at cyberg.com   *www.cyberg.com <http://www.cyberg.com> *
> 241 Eldridge Street #3R, New York, NY 10002
> t 212 475 3106 <tel:+12124753106>    f 212 677 7291 <tel:+12126777291>
>
>
> Home Hardware sounds like a local hardware store...they may be a Ben Moore
> dealer and selling the same Natura paint. Ask them for MSDS and technical
> data sheets.
>
> Also ask about their tinting systemsmost lines add VOCs and Alkylphenol
> Ethoxylates (APE), which are surfactants (detergents) that can be *oestrogenic
> (*hormone disrupting) and *bioaccumulative* (they don’t break down in the
> environment and increase concentration up the food chain).
>
> You have to look beyond the VOC label. This is an old issue but still quite
> relevant. Many paints still have exempted VOCs (b/c they don’t react with
> sunlight to cause ozone smog they aren’t regulated and so aren’t part of the
> label’s VOC number), acetone (nail polish remover), crystalline silica,
> ethylene glycol (antifreeze), or formaldehyde precursors (in the can they
> don’t do anything but when their applied the chemicals react with the air to
> form formaldehyde)...you have to check the MSDS for disclosures and even
> then they can still be hidden. For example, BM Aura still has 35 g/l VOCs
> and ethylene glycol.
>
> And of course there’s the junk factor  is the paint actually a good paint
> and does what paint is sposed to do. All good paints will tell you 2 coats
> are recommended, and often a coat of primer for best hiding and adhesion.
> Some of the waterier paints will need 3-4 coats, especially for darker
> colors.
>
>
> Now, b/c we sell paints, the following has bias in the answer...
>
> We sell 4 lines of wall finishes: American Pride (aka Mythic), AFM
> Safecoat, American Clay plasters, Bioshield paints. All are ZERO VOCs and
> zero of the above junk and there are no VOCs or APE in any of the tints.
> About as healthy as it gets. Costs: $20s-40s a gallon, so about 40% less
> then BenMoore and a BMW less than Farrow and Ball. Don’t take that crap that
> great paint has to be so expensive.
>
> We have had a number of customers come in and complain about both Aura and
> Natura odors and reactions, and have covered them with our American Pride or
> AFM Safecoat lines to fix it. These lines are extremely popular.
>
> In terms of quality of the finish, the Smithsonian uses our American Pride.
> Their curators do some serious testing.
>
> Hope this helps,
>
>
> *Jason Holstine
> *
> Amicus Green Building Center
> “Sustain Your Space”
> Member - USGBC, GreenAmerica, NARI, NAHB
> e: jason at amicusgreen.com <jason at amicusgreen.htm>
> w: www.amicusgreen.com <http://www.amicusgreen.com>
> p: 301-571-8590 <tel:+13015718590>
> tf: 866-587-9140 <tel:+18665879140>
> f:  301-571-8597 <tel:+13015718597>
>
>
>
> On 1/30/11 1:58 PM, "Lynelle Hamilton" <lynelle at lahamilton.com <
> lynelle at lahamilton.htm> > wrote:
>
> I am searching for a No-VOC paint for my house.  I know that Farrow and
> Ball is great, but can't swing the $$ to prime and paint with it.
>
> I am looking at Aura and Natura, but am confused about Natura. Both
> Benjamin Moore and Home Hardware sell "non-VOC" paints under this label.
> I can't find any information on whether they are indeed the same paint,
> or not.
> Home Hardware's is much cheaper, but I don't know anything about quality
> and coverage.
>
> Can anyone shed light on this?  Or, is there a better one out there for
> new walls.  I'm painting on my own, so need something available to
> consumers.
>
> Many thanks!
>
> Lynelle
>
>
>
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