[Gasification] Announcing the APL Authorized Representative Program

jim mason jim at allpowerlabs.org
Mon Jul 30 05:34:31 CDT 2012


Announcing the APL Authorized Representative Program
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ALL Power Labs is receiving a growing stream of proposals for overseas
representation and reselling of our products.  Many of these come from
individuals who’ve been watching our progress for years, and find our
products have now achieved a level of maturity to justify pilot scale
rollouts in their region.  Fortunately, we agree.

We also know the next stage of our growth cannot happen without
commercial partners in “faraway” local markets.  There are many
details of product demonstration, last mile services, and local
project development that we cannot well serve online from Berkeley,
California.  This is where you come in.

Today we’re announcing the launch of our global Authorized
Representative Program. The goal of this program is to find
individuals who can successfully localize our products, and build the
related businesses to grow the results.  This will be much than an
arms length reseller agreement.  It will be an active participatory
role, somewhat like a “Value Added Reseller”, but with
responsibilities and opportunities extending well beyond a typical
VAR.

As an Authorized Representative (AR), you will be expected to
orchestrate regular product demonstration events at your site,
somewhat like we do with our monthly Open House events in Berkeley.
You’ll be offered a wide array of “last mile service” commercial
opportunities, as well as the add-on projects that regularly arise
around a gasifier installation.  You’ll become the “go to” person in
your region for small-scale biomass power generation, and be given a
front row seat to develop the larger deployments in your region.

To succeed in these activities, you’ll need to possess technical
abilities across gasification and internal combustion engines; general
business and logistics expertise; and financing expertise to enable
purchase scaling.  Few people come with all of these resources
together by default.  You should, at the very least, be willing to
assemble teams or local partnerships that in time will address all
these pieces of the puzzle.

We’re open to establishing AR relationships anywhere in the world.
However, for the first six months of the program, we’d like to focus
on the following regions.

·      Italy
·      Indonesia
·      Eastern Europe
·      Australia
·      South Africa
·      India
·      Canada
·      Thailand (or mainland S.E.A)
·      UK
·      Costa Rica

Note that we already have reps in three additional regions.  These
individuals chose themselves prior to this program through getting a
Power Pallet and starting action on-the-ground.  They are Holger
Roswandowicz in Germany, Yoav Palatnik and Vickson Korlewala in
Liberia, and Gerardo Turrubiate in Tulum, Mexico.  Hundreds of others
have asked or proposed things over the last 4 years, but we didn’t
have a clear program to offer.  Now finally, we do.

We believe our personal scale power products are on the cusp of a
transformational uptake in-the-market and on-the-ground.  Waste
biomass fuel is nearly everywhere and often free.  Rural
electrification --whether developing world or otherwise-- usually
suffers from high cost or high intermittency, with few options that
truly replace the usability of the grid or a diesel genset.  Those
who’ve been watching us for last few years have been watching us
progressively roll out the answer-- and do so at a price point
unprecedented in the biomass energy sector.

We are in no way done with our development.  Both our technology and
its productization continue to undergo rapid development, and will
continue to do so for years to come.  However, we are finally at a
first point of design stability and manufacturing capacity to support
meaningful pilot scale rollouts, and encourage local businesses to
form to drive the opportunity forward.

We expect these efforts to return significant rewards in future years
--across multiple bottom lines-- however in the near term, there’s
mostly just going to be lots of work.  Understand clearly that this
will be a high opportunity cost engagement, appropriate for only the
exceptionally motivated, and those in possession of a long view.
Nonetheless, we hope you will seriously consider joining us for the
adventure, and help us put a significant dent in the universe of the
energy problem.

If you would more information on the program, please write us at
sales at allpowerlabs.org and we’ll send you the full program details.

Thank you for considering.  I hope you will join us.


Jim Mason
www.gekgasifier.com


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Jim Mason
Website: http://www.whatiamupto.com
Current Projects:
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   - Escape from Berkeley alt fuels vehicle race: www.escapefromberkeley.com
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